Israeli company D-ID, known for leveraging artificial intelligence (AI) to create unique experiences like Deep Nostalgia, has announced the launch of a new chat API that enables direct conversations with an AI digital human. This new offering provides a human-like interface for AI-powered conversational bots, allowing developers to create realistic virtual assistants that can communicate with consumers in a more natural for humans and attractive way.
D-ID is currently offering the API to enterprises for branding and customer experience purposes, providing clients with the capability to utilize the integrated functionality of large language models like GPT-3 and LaMDA to make use of interactive digital human models. The announcement was at the same time with the Mobile World Congress (MWC) event taking place in Barcelona this week.
The launch of this advanced API follows a framework announced by D-ID, Adobe, and OpenAI for the ethical and sustainable development, creation, and sharing of AI-generated media. With the increasing popularity of AI and text chatbots, D-ID notes that its new API represents a possible use for brands to engage with customers through a more personal and interactive way.
D-ID CEO and co-founder Gil Perry stated, "Large language models like GPT-3 and LaMDA are changing the way we relate to and interact with technology, and we are not far off from all of us having our own personalized AI assistants and companions." He added that D-ID's new chat API made technology more human by giving it a face and making the interaction more natural.
Overall, it may be said that the company's new chat API is a promising development that seeks to make interactions with AI feel more genuine. Leveraging the power of large language models to create photorealistic digital assistants can provide a more personal and interactive experience for consumers.